​On July 28th, Action Hepatitis Canada joins hundreds of organizations around the world in observing
World Hepatitis Day.

This year's theme is
Let's break it down.

By taking part in World Hepatitis Day, you can amplify our call for the Government of Canada, as well as every province and territory, to break down barriers and bring urgency to eliminating viral hepatitis as a public health threat in Canada by 2030.

TAKE ACTION

1. Share our "Let's break it down" social media content

1. Share one of the messages below on social media and include a graphic with it that will resonate with your audience.
2. You can also follow us on Twitter/X at @actionhepcanada and retweet our World Hepatitis Day content.
3. Use one or more of the hashtags: ​#WorldHepatitisDay, #WHD2025, #NOhep

​
​WHD Graphics:

• We have a Google Folder full of WHD social media graphics in both English and French. 
• Download our #WHD2025 Let's break it down email signature. It also works as a website badge! 
• Visit the campaign materials page at www.worldhepatitisday.org for more options, including customizable graphics and posters.

Shareable messages:
​
The sooner people living with viral hepatitis receive a diagnosis and care, the more likely they are to live a long and healthy life. Learn more at www.actionhepatitiscanada.ca. #WorldHepatitisDay #GovernmentofCanada

Hepatitis B & C don't wait, so neither can we.
We need policies that take a health equity approach to eliminating hepatitis B & C. Now. 
​Read the recommended actions for each province and territory at www.actionhepatitiscanada.ca.
#WorldHepatitisDay #GovernmentofCanada

Together, we can eliminate hepatitis B and C as a public health threat.
#WorldHepatitisDay #GovernmentofCanada

Hepatitis B doesn't wait, so why do our vaccine programs?
We need birth dose hepatitis B vaccination policies in every province and territory.
Learn more at www.actionhepatitiscanada.ca.
#WorldHepatitisDay #GovernmentofCanada

Stigma delays testing, keeps people from seeking care, and isolates those living with hepatitis B or C. Our policy choices can decrease stigma...or increase it. Learn more at www.actionhepatitiscanada.ca. #WorldHepatitisDay #GovernmentofCanada

Many immigrants and refugees are never offered hepatitis B and C screening. This is a lost opportunity for early detection and linkage to care. Learn more at www.actionhepatitiscanada.ca #WorldHepatitisDay #GovernmentofCanada

Bonus: tag the federal Health Minister (@CDNMinHealth, @GovCanHealth), PHAC (@PHAC_GC​), another politician, political party, and/or add #cdnpoli or the hashtag for politics for your province or territory:

Alberta: @GoAHealth
British Columbia: @PHSAofBC
Manitoba: @MBGov
Newfoundland: @HCS_GovNL
New Brunswick: @Gov_NB
Nova Scotia: @HealthNS, @nshealth 
Ontario: @ONThealth 
Prince Edward Island: @Health_PEI, @PEIwellness
Quebec: @sante_qc
Saskatchewan: @SaskHealth
Yukon: @yukonhss, @TracyMcPheeRS​

2. Media Talking Points 
Many of our members will get media requests for World Hepatitis Day. You are the expert on your local issues. If you would like to connect that message to the broader messages from our coalition, here are a few suggestions. 
​

1. An estimated 204,000 people in Canada were living with chronic hepatitis C. [Source]
2. Hepatitis B and C are among Canada’s most burdensome infectious diseases – measured in years of life lost and in costs to our healthcare system.
3. According to AHC's Progress Report 2025, Ontario, Manitoba, and Quebec are not on track to meet the 2030 target for elimination. Policy changes are needed to get on track. 
4. Systemic inequities impact access to prevention, testing, and treatment. Viral hepatitis disproportionately affects a number of marginalized populations - including Indigenous people, some immigrants and newcomers to Canada, people who are incarcerated, people who use drugs, and men who have sex with men.
5. As we have seen with COVID, individual efforts cannot curb a viral disease, and some groups are more harshly impacted than others. We must ensure policies are in place to support those who are disproportionately affected by a disease. Elimination is within reach, with targeted government action.
6. AHC's federal asks include adding targets into the federal STBBI Action Plan, creating evidence-based screening guidelines, funding linkage-to-treatment staff in community-based organizations, recommending birth-dose hepatitis B vaccinations, and improving data collection and sharing, to help us track our progress in elimination.
7. AHC's asks to each province and territory vary, and can be found in Progress Report 2025.

Reach out if you would like more specific talking points for your region!